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“When you compete with yourself, you can only get better. When you compete with others, then you are only aiming to be better than their best, which may never be as good as yours.”

- Clinton Sparks

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"Be the first you, and not the second somebody else."

- Clinton Sparks

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GET FAMILIAR WITH CLINTON SPARKS

Clinton is a renowned entertainment mogul, author, speaker, entrepreneur, visionary brand builder, creative executive, and leading-edge innovator when it comes to integrating culture, collaboration, and cross-platform marketing with an outstanding track record of success, and background managing multiple products from ideation to market launch.
He is also a Grammy nominated, multi platinum music producer, songwriter and DJ responsible for over 75 million records sold.

Clinton’s been a founder and executive in multiple start ups, consultant for both private and public companies, and has worked with some of the most recognizable people in the world from Eminem, Lady Gaga, Rick Ross, Snoop Dogg, Pitbull, Akon, Diddy, to discovering and signing mega platinum and billboard charting star, DJ Snake. He has also worked with some of the biggest brands in the world from Ciroc, Build-a-Bear, Sirius, Red Bull, Faze Clan, MLB, NFL, Triller, Interscope Records, and many more. 

He has won BMI songwriter awards and received numerous ASCAP music awards with DJ Snake, whom he discovered and signed. Sparks has written and produced hit songs for multi-platinum recording artists such as Lady Gaga, Beyonce, Rick Ross, Diddy, Pitbull, Ludacris, Big Sean, Akon and 2 Chainz. He has created critically acclaimed projects with artists from Eminem and Kanye West to Busta Rhymes and The Clipse, whose “We Got It For Cheap” series was named in Rolling Stone magazines top 50 albums of that year. He was Diddy’s tour DJ, helped launch Eminem’s Shade 45 channel on Sirius/XM, an on air host on E! News for over 5 years, and played a key role in the branding of Cîroc.


In Clinton’s most recent role as Co-founder and Chief Business Development Officer of the world’s fastest growing and most socially diverse gaming lifestyle brand, XSET, he helped lead the company to a 65 million dollar valuation, and partnerships with brands ranging from The Boston Red Sox to Ghost energy drink. In a prior role at Faze Clan as VP of Business Development, Clinton helped raise 40 million dollars as well as brought diversity and Hip Hop into the gaming space by recruiting rappers Offset, Swae Lee, Pitbull, Yo Gotti and others to invest and collaborate in the gaming space.

Clinton has always been at the forefront of merging and integrating different cultures. Clinton’s unique ability to forecast trends and fluently speak to and weave together a diverse set of cultures and industries has given him a commercial edge, which he uses to build success for brands and companies. Clinton Sparks advises companies on ways to better serve the artistic community, how they can better integrate with culture and collaborate with others to promote diversity, as well as how to innovate in ways which only come from listening to a diverse set of perspectives. His leadership skills allow him to recognize and build incredible teams while being able to support and lead them to execute on a focused vision to success. 

Clinton exercises this talent through C.Sparks Agency, a marketing, strategy, and consulting firm he founded to advise companies and brands on how to connect, align, build, brand, and speak with audiences more effectively. He also helps companies and leaders with development and strategy to optimize performance and results. 

Clinton walks the talk and built his own worldwide syndicated radio show in 22 markets. He has blazed a unique trail in media partnering with Twitch to build the biggest music and business show on the platform: WIN BIG with Clinton Sparks, inspired by his self published book, HOW TO WIN BIG IN THE MUSIC BUSINESS, that’s moved over 100,000 copies. His show has attracted an audience of over 12 million viewers. He has now launched his WIN BIG podcast that frequents that top 30 spot on the Apple podcast charts weekly. Every week Clinton brings on successful actors, athletes, rappers, executives, entrepreneurs, and winners to tell their stories and give the viewers/listeners invaluable lessons and actionable steps to build their own careers.

Originally from Boston, Clinton now lives in Los Angeles, with his wife and 3 children.

 

CLINTON HAS BEEN FEATURED IN

Clinton Sparks has shaped and shifted culture  for almost 20 years as well as discovered and introduced many successful artists in the music industry.

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NOTABLE HIGHLIGHTS

 

  • Grammy nominated
  • Sold over 75 million records
  • Multi platinum producer and songwriter
  • 3 x Ascap award winner
  • BMI songwriter award recipient
  • National Radio DJ of the year award
  • New Mixtape DJ of the year award
  • Responsible for over 3 billion streams on Spotify
  • Diddy’s former tour DJ
  • Television Host on E! News for 5 years
  • Co-founded three startups 
  • Raised over $25m in startup capital 
  • Writer for Entrepreneur Magazine and Online 
  • Radio Host and DJ on Eminem’s “Shade 45” for 5 years 
  • Authored and Self-Published Book moving over 100,000 copies 

LATEST PROJECT

LAST SINGLE

“Think About You”

Featuring Marc E. Bassy

over 4 million streams on Spotify
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Get familiar with my new book teaching you how to Win BIG in the Music Business!

Clinton’s knack for predicting trends, grasping market dynamics, shaping cultural narratives, and bridging the gaps between diverse industries positions him as a coveted collaborator for renowned brands and a highly sought-after global speaker.

This book will change your life.

Inside, I will teach you the strategy to breaking in and building a successful career in the music business.

Want to work with Clinton?

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